DIGITAL MARKETING APPROACH
CLIENT: CLINICA AS
Clinica AS’s digital marketing strategy to grow the DTC side of the business was guided alongside the development of the brand and website. An understanding of the business was used to identify target audiences and position the brand against competitors, with opportunities for each digital marketing channel thoroughly researched.
In adittion, a major digital media campaign was launched, focusing on social media, YouTube and OTT video, with the aim of building online awareness and driving in-store sales.